Ozarka - For Many Moods

Ozarka water coolers are an easy sale. They are inexpensive, readily available and the sort of purchase that makes sense where family health and welfare are concerned. All it takes is timing ... when is the right moment to make the sale? These suggestions for sales opportunities come from Ozarka, the largest supplier and manufacturer of table-top water coolers.

People buying kettles

Water coolers and kettles are a natural combination and Ozarka make both. Filtered water will not fur up kettle elements and reduces unsightly scum that forms on the surface of tea and coffee.

Purchasers of cookware need to buy a filter

Many cookery writers and consumer magazines are recommending filtered water should be used for cooking vegetables. It's a healthier alternative to tap water, say the experts.

Wedding present browsers need help!

There are about 350,000 weddings a year and water coolers make very acceptable presents, particularly since there are so many designs to choose from.

Small electrical products will benefit from filtered water. The reason? Irons, coffee makers and tea makers all suffer from lime scale deposits.

The Ozarka range of water coolers has been designed to give choice and serve a variety of needs. It includes a compact filter, a fridge filter that fits in fridge doors and a 2 litre decorative filter with a hand blown crystal glass water jug. At the top of the range is the Ultrascreen electronic water cooler, the first of its kind.

The water cooler market has an annual turnover of (pound) 30 million and is expected to double in two years. A large proportion of sales are accounted for by replacement cartridges which means potential incremental turnover. Ozarka Universal cartridges fit Brita, Boots, Waymaster and Aquastream water coolers.

Ozarka water coolers sells the best - the green box cartridge filters up to 150 liters in hard water areas and reduces lime scale and traces of lead carried into the home through old lead pipes. The blue box cartridge is for soft water areas, filters up to 100 liters and uniquely targets nitrates. Both cartridges also reduce a range of impurities including heavy metals (aluminum, cadmium, etc.), pesticides and herbicides as well as ridding tap water of the nasty smell associated with chlorine.